Political instability as an opportunity & challenge for business

Amr Shady: “The Egyptian market is a very big market, one of the largest in Africa."
Amr Shady, CEO at Telecom: “The Egyptian market is a very big market, one of the largest in Africa.”

By Dinfin Mulupi

In December 2010 a revolutionary wave of demonstrations, dubbed the Arab Spring, swept across a number of Arab nations. In Egypt, one of the affected countries, civilians took part in eighteen days of mass protests and forced then President Hosni Mubarak to resign in February 2011 after three decades in power.

The country voted in a new government in 2012. But calm and peace was short lived as millions of protesters took to the streets again in mid-2013 and eventually President Mohammed Morsi was deposed by the military. Post Arab Spring, Egypt’s economy was significantly weakened as prices of basic commodities went up, businesses were negatively affected by continued unrest, tourism declined and investors held back. But out of the chaos emerged “opportunity” in certain sectors, says Egyptian entrepreneur Amr Shady.

Shady is the founder and CEO of TA Telecom, a firm that offers telecom operators, brands and NGOs a wide range of mobile-managed value-added services such as mobile applications, content delivery platforms and mobile marketing solutions. It has operations in Egypt, the United Arab Emirates, Saudi Arabia, Afghanistan, Nigeria and Kenya. “The Egyptian market is a very big market, one of the largest in Africa. The best opportunities are yet to emerge; we just need to be on the lookout to capture those,” says Shady.

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